by Jason Long | Jan 19, 2019 | Management, Programming
When you’re running a digital agency, the things people look at are things like: Project profitability Project revenueThe number of deadlines you madeThe number of deadlines you missed Lag measures are things you can no longer impact when you’re measureing...
by Jason Long | Jan 19, 2019 | News
This is something that I learned the hard way several years ago, and it popped up again recently with one of our project managers in one of their mastermind groups. What is a Mastermind Group? If anybody out there is not in a mastermind group, if you’re running...
by Jason Long | Jan 18, 2019 | Clients, Running a Business
Unresponsive Clients In Digital Agencies We had a project manager on our team about a month ago that said, “Hey, I’ve been sending this client emails over and over and over again, and I’m getting frustrated because he’s not getting back to me,...
by Jason Long | Jan 18, 2019 | SEO
If you’re in SEO, then you already know exactly what I’m talking about. But there’s a lot of people out there who are managing marketing companies, or developers, or freelancers, or whatever, that don’t know what the Google Sandbox is, so...
by Jason Long | Dec 31, 2018 | Creativity, Demos, Development, Management, News, Proposals, Running a Business, Sales, Scoping, Web Design
A Proposal And An SOW Are Not The Same Thing! So many design, marketing, and even web development agencies do not have a clear understanding of a project scope of work vs. a project proposal. Many companies include only one of these in their pitch or never get enough...
