The Agency Sales Formula 20 Years In The Making

The Agency Sales Formula 20 Years In The Making

It’s time to let you all in on a secret: No element of our success is a secret. If you’ve been aware of our blog, our YouTube Channel, etc, for any length of time, then you know that the BrainLeaf team (and especially our Fearless Leader, Jason Long) is an...
Determining if you want to work with a SaaS client.

Determining if you want to work with a SaaS client.

Feasibility‌ Feasibility is in many ways the same thing as validation. If you’re a developer or development team member that is being hired to do a SaaS project, here is a word of advice; make sure that the project has a high probability of a positive outcome....
Selling Naked

Selling Naked

Put that jacket back on!! It’s not what it sounds like! What is Selling Naked? The “naked” in the name of the technique doesn’t refer to your attire, at least most of the time. It means you are going in without any sales materials. That’s...
What Are You Selling In A Creative Project?

What Are You Selling In A Creative Project?

What are you selling? It’s a simple question that does not always have a simple answer. Especially for creative projects. On paper, you may be selling: Graphic design Writing Web development Application development Full-scale SaaS development Or any number of...