by Jason Long | Sep 15, 2017 | blog, Branding, Clients, Marketing, Running a Business
Consumers are constantly scrolling through their phones, and online shopping is growing in popularity. Establishing your brand identity and making it unique to the industry is the cornerstone to building recognition. If you follow these guidelines, you will gain more...
by Jason Long | Sep 1, 2017 | blog, Clients, HR, Marketing, News, People, Running a Business
When I was in freelance copywriting, referrals were a ray of hope – the best kind of lead I could ever have. I always thanked each referrer with my book or a notecard. So, besides our undying gratitude, how do we help along that process… without seeming pushy?...
by Jason Long | Aug 14, 2017 | blog, Clients, HR, Management, News, People, Running a Business
A Guest Post Written by Laura Buckler Do you know which is one of the most important factors that differentiate the highly successful from the not-so-successful ones when building relationships with your clients? One Word: Resources That’s right. Being a resourceful...
by Jason Long | Aug 10, 2017 | Bug Reports, Content, Development, New Features, News, Running a Business, Technology Business Profile
A guest post written by David Parmelee Scoping a software, web, or app project is not just a once-and-done exercise Whether you create your product for external clients, consumers, or internal users, your users will eventually see some version of your product. Maybe...
by Jason Long | Aug 2, 2017 | Content, Creativity, News, Running a Business, Web Design
In this day and age, a website is essentially an ad for your business that runs 24/7. Naturally, you want it to look as professional and as polished as you can make it. You want all its elements to be perfect. After all, a website represents your business, and its...
by Jason Long | Jul 26, 2017 | Content, Creativity, News, Running a Business, Web Design
An article by Evan Pomeranz President of Peak Evolve Mobile Web Solutions What is User Experience? A user experience website, or sometimes referred to simply as UX, is a focus on deep understanding of what users need and want. Massive research goes into what users...
