by Jason Long | Mar 1, 2019 | Running a Business, Sales
What are you selling? It’s a simple question that does not always have a simple answer. Especially for creative projects. On paper, you may be selling: Graphic design Writing Web development Application development Full-scale SaaS development Or any number of...
by Jason Long | Mar 1, 2019 | Management, Scoping
Scope creep kills. Don’t let it kill your projects. Scope creep is: Scope creep is an uncontrolled growth in the scope of a project. This usually initiates from an unclear initial scope of work and is compounded by a lack of checks and balances in project...
by Jason Long | Feb 27, 2019 | Clients, Sales, Scoping
Up today, scope creep and expectation management! This is something that I learned the hard way, the really, really, really hard way, and it’s really the main reason we ended up building BrainLeaf. The lesson here is that when you don’t have a scope...
by Jason Long | Feb 25, 2019 | Proposals, Scoping
A Scope of Work or SOW for a website, web-app, mobile-app, application, or software-as-a-service (SaaS) has a few specific aspects which we’re coving in today’s article. These are the: Contract Creative brief Information architecture (IA) Project flows or...
by Jason Long | Feb 25, 2019 | News, Sales
I had the opportunity today to meet with an old friend of mine, also an avid BrainLeaf user about his sales process. He wanted to know about my sales process, because he was getting tons of leads coming in, but he was having a hard time closing them. The Needs, The...