by Jason Long | Feb 26, 2020 | blog, Management, Marketing, Running a Business, Sales
Let’s start with the most basic of the fundamentals: The goal of a business is to provide a product or service in exchange for money, optimally taking in more money than it costs to provide the good or service (you know…making a profit). In pursuit of...
by Jason Long | May 16, 2019 | News
Competitors. Typically when you hear or see this word, the immediate connotation is ‘rivals’ or something similar. In business, though, your competitors are also peers in your industry. And rarely will you find the sort of cutthroat business rivalries like...
by Jason Long | Feb 2, 2019 | Advertising, Content, Marketing
The Power & The Fury Facebook retargeting campaigns are powerful. The Facebook advertising is powerful, and that means that there’s a bit of a learning curve. Today’s lesson is on how to set up and run a Facebook retargeting campaign. Hopefully this...
by Jason Long | Oct 9, 2017 | blog, Branding, Creativity, Marketing, News, Sales, Technology Business Profile, Web Design
Social media is sharply advancing its investment in videos, and for good reason. More and more live-streaming platforms are finding traction, allowing users to easily integrate video into digital marketing campaigns. The video and application tools on smartphones...
by Jason Long | Aug 29, 2017 | blog, Content, Marketing, News, Sales
A post by Bryan Davis Good news! In the digital age, you don’t need a lot to market yourself. Marketing strategies that are considered bare minimum will still benefit you in the long run. Here is your digital marketing survival guide with 5 ways to help you...