News, updates, bloggish stuff, but mostly just selfies.
Agency Highway Podcast & Interview
James Rose from Agency Highway and I discuss the costs and benefits of scoping your projects, understanding client needs, and managing client expectations. We also touched on leadership philosophy and covered some stories about successes and failures in my agency, JH Media Group.
The Best Way To Learn From Your Competitors
“These are the companies and people you’re competing against every day!” The natural concern, of course, is that your rivals get a leg up on you and use it to push you into the dirt. But this client just sort of shrugged and said it’s all fine. Here’s why…
The Biggest Mistakes Digital Agencies Make In Project Planning (that lose them a ton of money)
People forget things. It’s just a fact of life. Companies aren’t immune to this, either. At their core, all companies, including digital agencies, are still people-centric operations. A high-tech focus doesn’t make them infallible.
How to Build A WordPress Business Website Scope of Work
This is a deep dive into writing up a WordPress website scope of work. It is applicable to other kinds of content management systems but focused on WordPress. Each area will break down the amount of time it takes to do these items, show why they are necessary as well as what items can be removed. If you are an agency building a website for a client or a business that needs a new website and wants to understand what goes into building the system, this article takes you through it all.
WordPress Business Website Template Architecture
Every successful project needs a scope of work and every construction project needs a set of blueprints. This is a template Information Architecture (IA) document for a standard Wordpress Business Website.
Managing Interruptions During Your Work Day
Today’s post comes as a special request from our Brainleaf Engaged Facebook Group. The question posed deals with managing the influence that external forces have on your workday and how to manage these interruptions.
Onboarding A New Agency Teammate
Our last two articles have talked about the hiring process – first, how we think about it, and then how we actually approach and execute it. Well, of course, what comes after the hire?
Running An Agency Interview
There are a few specific things to look out for when you’re hiring for an agency job. Whether it is a Project Manager, Strategist, Consultant, Developer, Designer, or Assistant, these same guidelines all apply.
The Hiring Process That Works
Our focus is on recruitment this week, and today I want to talk about the hiring process. Our process is a little bit different than most companies I’ve talked to, but it’s something that’s developed over the course of many years.
How I Rethought My Approach To Hiring
As we developed these ideas over the last many years we honed our hiring process and developed our practices, and these principles helped us grow a driven, independent, successful, and incentivized team.