News, updates, bloggish stuff, but mostly just selfies.
Your Brand is SO Much More Than a Logo
A guest post by Stacy Kleber Jensen What is your brand? Many people think that a brand is simply a logo, but it's so much more than that. Although a logo is an important part of a business, a brand encompasses much more. A brand is everything that people think of...
Get on the Phone!!!
When you started, did you create a list of people or companies that you would LOVE to work for? Have you been working as a freelancer for several years and you still haven’t worked for that ideal client you dreamed of having when you started? Are you just starting out...
8 Questions for New Entrepreneurs
A couple weeks ago I was on a panel called “Entrepreneurs of Atlanta: Stories of Success” for the Technology Association of Georgia. We were asked some really great questions, and I think we have some solid, honest advice for other entrepreneurs out there. Since this...
Why I Hate Invoicing – A mini-essay on the social anxieties of a freelancer
Laura recently told us "Invoices. Loathsome, vile creatures. I hate doing invoices more than anyone I know." At that moment, I realized why we had not received an invoice from her in a while. So we asked that she write an article on this that would perhaps help her...
Leaders in the Trenches Interviews Jason Long
Gene Hammett from Leaders in the Trenches interviewed Jason Long last week and here is the podcast. They discussed the stress of running a business, growing your people, learning how to niche your business, and letting go. See the full article here!
Base Salary Expectations For Sales Team Members
This is how I felt when I finally figured out how much I was going to end up paying a good sales person. And then I remembered a scene from one of my favorite Simpsons episodes. LOU: Gee, chief, all those gears and motors must have cost a fortune! CHIEF WIGGUM: Well,...
How to Avoid Client Conflict – Interview with Zach Alig
Other than pricing, probably the biggest concern for a freelancer or studio is the question of how to manage clients. I had a chance to sit down with Zach Alig, a veteran Production Manager at JH Media Group, in Athens, Ga., about his approaches on managing...
5 Resources to Hone Your Design Skills
This post on Quora on the best resources for bleeding edge design has been making the rounds. Some of the answers are awesome, and I want to highlight a few of them here for BrainLeaf beta users. These resources will help small or one-man design studios get their UX...
How to Pay Your Sales Team
How to Pay Salespeople: Base Plus 7-and-7 Formula I get it. You do design, not sales. Now we could talk all about how you never stop doing sales; how you’re always your best salesperson; how it’s extremely hard, if not impossible, to own a studio and not be involved...
Better Design & Development Through Cooking
People in our industry spend a lot of time in front of the computer. It's part of our job, but all that sedentary time needs to be offset with a reasonable amount of activity and healthy food. So, this week I want to share one of my favorite recipes that you can cook...